How Much Does Wallpaper Cost? The Ultimate Guide to Wallpaper Pricing and Installation Costs

Whether you're re-imagining an entire room or transforming an accent wall wallpaper can significantly enhance a space. However, selecting and budgeting for wallpaper can leave homeowners or even interior designers a little bewildered trying to breakdown and compare the various costs involved.

Wallpaper pricing varies significantly, influenced by factors such as material type, brand reputation, production processes and overall quaslioty variations. Whether you choose basic paper wallpaper, classic non-woven, luxurious grasscloth, or convenient peel-and-stick options, the cost will vary significantly.

As the width, repeat size, and specific measurements of your wall play crucial roles, careful comparisons between pricing models like per yard, square foot, roll or double roll are vital but confusing for cost-conscious consumers. In order to compare apples to apples you need to break down and compare the cost by square foot which often requires rigorous math on the part of the consumer, first measuring the width and height of the wallpaper to understand how many square feet you'll be getting in a roll.

This comprehensive guide aims to clarify the complexities of wallpaper expenses, covering everything from pricing models and types of wallpaper to labor costs and the decision between DIY and professional installations.

How to Compare Different Types of Pricing by Brand

When considering a wallpaper purchase, understanding how different brands price their products is critical to making an informed decision. Each brand may have unique pricing strategies based on the materials used, the intricacy of design, and their target market. Household brands might offer a variety of wallpaper types ranging from traditional paper to modern peel-and-stick options, each with its own pricing structure. By comparing costs at this level, you can determine not only the best brand for your budget but also identify which specific product lines provide the best value for your needs. This section will guide you through the nuances of pricing by the yard, square foot, roll, and other factors affecting wallpaper costs.

Pricing by the Yard

Some wallpaper brands price their products by the yard, a common practice for specialty wallpapers like grasscloth and high-end textiles. When shopping by the yard, it’s essential to evaluate the cost in context with the overall material’s quality and unique attributes. Pricing by the yard often benefits consumers seeking custom-fit solutions, as it permits precise purchase based on room dimensions. However, it requires careful measurement to avoid excess material or shortfalls. In this pricing scenario, brands might command higher prices due to the custom nature and uniqueness of the wallpapers. Yard pricing is particularly prominent with luxury brands targeting bespoke design projects, where custom patterns and materials are cherished.

Pricing by the Square Foot

Pricing wallpaper by the square foot provides a standardized unit of measurement that allows consumers to compare costs across different brands effectively. This method is particularly advantageous for buyers working with smaller or uniquely shaped spaces, as it offers clear visibility on the actual surface area covered. Typically, wallpaper sold by the square foot is seen with vinyl wallpapers, which maintain versatility and durability in various home settings. Brands that offer pricing by this metric often focus on practical designs suitable for high-traffic areas. Understanding cost per square foot helps in budgeting accurately and can prevent overpurchase if the room’s dimensions have been precisely measured, leading to savings.

Pricing by the Roll or Double Roll

Wallpaper is frequently sold by the roll or double roll, providing consumers with standard pre-cut lengths, simplifying the purchasing process. Pricing by the roll is a common practice due to its simplicity and ease of use. Brands differ in their approach; some may sell single rolls which cover approximately 25 to 30 square feet, while others utilize double rolls which effectively cover double the area but often come at a marginally cheaper rate per square foot. This pricing model suits homeowners looking to cover more extensive areas without the complexity of square footage calculations. When comparing across brands, consider both the per roll price and the coverage area provided to gauge true value.

Taking the small sample above, the average cost per square foot for wallpaper is ~ $8.3 /square foot. Many independent artist wallpaper or more luxury brands will be higher than that .

How the Size of the Repeat and the Width of the Wallpaper influences Pricing

The size of the repeat and the width of the wallpaper are critical factors affecting pricing, both of which can either escalate costs or provide savings. The repeat size refers to the vertical distance between one point in the pattern to the identical point vertically, impacting how much wallpaper is necessary. Larger repeats generally lead to more material wastage as more cutting is required to match patterns, often increasing costs. Additionally, wallpaper width affects pricing, with wider wallpapers covering more area, potentially reducing the number of rolls needed. However, wider options may also come at a premium, particularly if custom designs are present. Brands often price these intricacies based on their design complexity and material quality, thus affecting the final cost significantly.

How Much Wallpaper Will I need?

When determining how many square feet of wallpaper are needed to cover various rooms, it's important to consider the average dimensions of these spaces:

• For a standard powder room, the average size might be around 20 to 30 square feet for each wall, resulting in a total coverage requirement of approximately 80 to 120 square feet of wallpaper, depending on door and window placements. That's a total cost of ~$960 excluding installation, shipping etc.

• In an average-sized bedroom, typically measuring around 12 feet by 12 feet with a wall height of 8 feet, the total wall area without doors or large windows might be approximately 350 to 400 square feet. That's a total cost of ~$3,200 excluding installation, shipping etc.

• Meanwhile, a standard living room, often larger with an average dimension of 15 by 20 with a wall height of 8 feet, could require around 480 to 640 square feet of wallpaper to cover all walls entirely. That's a total cost of ~$5, 120 excluding installation, shipping etc.

It is always recommended to buy extra wallpaper to account for pattern matching and potential mistakes during installation. Read our Article on how to measure wallpaper here and use our Wallpaper Calculator here.

Explore example costs of wallpapering with Cape Lily Wallpapers:

Understanding Different Types of Wallpaper

When it comes to selecting wallpaper, the variety available can be overwhelming. Each type offers unique characteristics, benefits, and pricing, which can significantly impact both the final look of your space and your budget. This guide will explore different types of wallpaper commonly used in home and commercial settings, highlighting their features and considerations. Whether you’re looking for something eco-friendly, durable, or easy to install, understanding the options available is crucial to make an informed decision. Let's delve deeper into the distinct types of wallpaper and what makes each one special.

Clay-Coated Wallpaper

Clay-coated wallpaper combines a paper base with a clay coating, providing a smooth and durable surface. This type of wallpaper is known for its eco-friendly properties since it often uses sustainable materials and water-based inks. Clay-coated options tend to have a matte finish, which can add a sophisticated, understated look to any room. Installation can be more challenging with clay-coated wallpaper compared to vinyl or non-woven varieties due to its delicate nature, requiring more careful handling. although all professional installers will be very used to working with this substrate.

Non Woven Wallpaper

Non woven wallpaper is a popular choice for its durability and easy application. Made from a blend of natural and more textured synthetic fibers, this type of wallpaper is breathable and can be easily removed without damaging walls. This makes it an excellent option for both temporary and permanent installations. Non woven wallpapers are usually vinyl-free, making them environmentally friendly, and their wipeable quality makes maintenance straightforward. While it may not be the cheapest option, it is typically not much more costly than basic clay coated paper and the interesting texture, breathability and ease of handling make it a worthwhile investment. At Cape Lily, this is our default wallpaper for its gorgeous texture and durability. Read our Guide to Non Woven Wallpaper.

Vinyl-Coated Wallpaper

Vinyl-coated wallpaper is ideal for commercial areas where durability and moisture resistance are essential. It consists of a paper substrate coated with a layer of acrylic vinyl, offering remarkable durability and ease of cleaning. This type of wallpaper is often less expensive than fabric-based options, which makes it a budget-friendly choice for homeowners. Due to its toughness and versatility, vinyl-coated wallpaper remains a popular option for high-traffic areas. When installing, ensure that the walls are well-prepared as even minor imperfections can be noticeable once the wallpaper is in place.

Grasscloth Wallpaper

Grasscloth wallpaper is renowned for its unique, natural texture and is crafted from natural fibers such as jute, hemp, or seagrass. Each roll of grasscloth is distinct, which can result in variations in color and texture, adding character to a space. It is best suited for low-traffic areas since it is more susceptible to damage and not washable. Grasscloth is a favorite for those seeking an eco-friendly product with a rich, organic aesthetic. However, due to its premium materials and intricate weaving process, it often comes with a higher price tag compared to other types of wallpaper. Read our guide to Grasscloth

Peel and Stick Wallpaper

Peel and stick wallpaper is a versatile and convenient option, perfect for DIY projects and renters. It features an adhesive backing that makes it effortless to apply and remove without damaging walls. While it’s commonly perceived as a budget option, sustainably produced peel and stick wallpapers can be pricier than traditional types. This type of wallpaper is available in an array of designs and finishes, catering to a wide range of stylistic preferences. However, it might not adhere well in areas with high humidity or uneven surfaces, so it's essential to assess the room's conditions before application. Read our Guide to Peel & Stick Wallpaper.

Factors Affecting Wallpaper Costs

Material Quality and Design Complexity

The choice of material and the complexity of the wallpaper design are primary factors influencing cost. Mass-produced wallpapers tend to be more affordable, whereas those crafted by local artists or featuring intricate designs command higher prices. Mass-produced options use standard patterns and are often made from materials like vinyl, which is durable and cost-effective. These are ideal for budget-conscious homeowners or those seeking functionality over uniqueness. On the other hand, wallpapers created by local artists offer unique, bespoke designs but come with a premium price tag due to their exclusivity and artistic value. Factors such as specialty textures and finishes, like grasscloth or embossed patterns, add layers to the price, reflecting both material usage and the craftsmanship involved in creating complex designs.

Wall Dimensions and Room Size

The size of the area that requires wallpaper significantly affects overall costs. Larger rooms naturally require more wallpaper, impacting both the material cost and labor expenses. As wallpaper is typically sold by the roll or by the yard, knowing the square footage of your space helps in estimating how much wallpaper you will need. For rooms with unusual dimensions or many openings, you may need to purchase extra material to accommodate pattern matching and waste. To accurately estimate the cost, measure the height and length of each wall, considering factors like wall textures that might require more wallpaper for coverage. Planning with precision can help mitigate unexpected costs and ensure that your wallpaper project remains within budget.

Labor and Installation Fees

Labor and installation fees are vital components of wallpaper pricing—especially if you opt for professional installation. Hiring a skilled wallpaper installer often ensures a flawless finish and longevity, but it comes at a cost. Professional installers charge based on factors such as room size, wall condition, and the complexity of the wallpaper pattern. For instance, textured or patterned designs may require extra care during installation, thus increasing labor costs. Peel-and-stick varieties might be easier to install but still need precision to avoid misalignment, which could drive up labor rates. Additionally, the geographic location and expertise of the installer can influence prices, with urban areas typically commanding higher installation fees due to increased demand and living costs.

DIY vs. Professional Installation

When it comes to wallpaper installation, homeowners often find themselves at a crossroads between taking on a DIY project or hiring professional services. The choice largely depends on the complexity of the project, personal skills, and budget constraints. DIY installation might seem appealing due to potential cost savings and the pride of completing a home improvement project yourself. However, the precision and experience offered by professionals can often outweigh these benefits, especially for intricate designs or large areas. Understanding the unique advantages and challenges of each option will empower you to make the best decision for your situation and ensure a successful wallpaper transformation.

Pros and Cons of DIY Installation

Opting for a DIY wallpaper installation typically brings the allure of saving on labor costs and having greater control over the timeline and process. However, while rolling up your sleeves might seem straightforward, it can prove deceptively challenging, especially without prior experience. Achieving perfectly aligned seams and avoiding dreaded air bubbles require meticulous precision and patience. Furthermore, tools and materials needed for a professional finish might add unforeseen expenses. For specialty or textured wallpapers like grasscloth, DIY efforts often lead to errors that can end up costing more than the initial savings. Although DIY installation has some advantages, we generally do not recommend it due to the high potential for costly mistakes and the technical expertise required.

Benefits of Hiring Professional Services

Choosing to hire a professional wallpaper installer brings a host of benefits that make the investment worthwhile. First and foremost, professionals bring a wealth of experience and expertise, ensuring that the wallpaper is installed perfectly without wrinkles, bubbles, or misaligned patterns. They have access to specialized tools and techniques that make the process more efficient and effective, often transforming a room faster than a DIY could achieve. Plus, with their attention to detail, you can expect a finish that enhances the aesthetic value of your space.

Additionally, professional installers are familiar with a wide variety of materials, whether it be peel-and-stick, vinyl, textured, or specialty options like grasscloth. Their training allows them to handle different types of wallpaper, which can be especially useful for challenging installations or expensive wall coverings. By entrusting your project to an expert, you minimize waste and avoid the pitfalls of DIY missteps.

If you're considering hiring professional services, a good starting point is to reach out to the Wallcovering Installers Association in your area or consult with your wallpaper provider for recommendations. Not only will this ensure you find a qualified installer, but it also gives you peace of mind knowing that your project is in capable hands and will be completed to a high standard.

Cost Considerations Before Installation

When you're planning to add a touch of elegance to your space with wallpaper, understanding the costs involved is crucial. Wallpaper pricing can vary significantly based on factors like the type, quality, and quantity needed for your space. Common types sold include vinyl, grasscloth, and specialty papers, each with its own cost per yard or square foot. Additionally, consider whether your chosen wallpaper is sold by the roll—or, more specifically, by a single or double roll—as this will impact the total material cost. Hiring a professional wallpaper installer will add labor costs to your budget, which can vary based on your location and the complexity of the installation. Be sure to obtain a detailed cost estimate that includes all necessary materials and labor. Knowing these details in advance not only helps in comparing wallpaper costs but also ensures that you can manage your budget effectively for a seamless installation experience.

Assessing Wall Condition

Before diving into the wallpaper installation process, one important step is assessing the condition of the walls where the wallpaper will be applied. The state of your walls can significantly affect not only the overall appearance but also the cost of wallpapering. Walls that are uneven or have imperfections such as dents, holes, or peeling paint will likely require attention before wallpaper can be applied. A professional installer will often examine walls for these issues and suggest appropriate corrective measures. Ensuring that walls are clean and smooth is critical for a successful installation and contributes to a professional finish.

Neglecting wall condition can lead to additional labor costs and even potential damage to the new wallpaper. Therefore, any necessary preparation work should be factored into your budget. Depending on the extent of the wall issues, costs could include patching holes, sanding, or applying primer. Hiring skilled wallcovering installers can ensure that your walls are in the best condition possible, which is key for the longevity and visual appeal of your wallpaper.

Necessity of Prep Work or Removal

Another cost consideration before installing new wallpaper is the necessity of prep work or removal of existing wall coverings. If old wallpaper exists, removing it will often be the first step, which can be labor-intensive and add to the costs. Removing wallpaper requires careful attention to avoid damaging the walls, and it sometimes involves the use of specialized solvents or steam to loosen the adhesive. For those replacing older wallpaper, this step is non-negotiable and is a task best left to professional wallpaper installation experts.

In addition to removal, you must consider additional prep work that might be necessary, particularly if you're opting for peel-and-stick wallpaper or textured wallpaper. Prep work ensures that the new wallpaper adheres properly and looks flawless when installed. Tasks may include cleaning the walls to remove grease or dust and applying a primer to ensure the wallpaper hangs smoothly. Each of these tasks comes with its own associated labor costs, which should be included in the cost estimate to provide a more comprehensive understanding of the total expenses involved.

Installation Costs

How Installers Typically Price for Installation

When pricing wallpaper installation, installers typically weigh several factors, including whether to charge based on hourly rates or by room dimensions and the type of wallpaper. Hourly rates can be advantageous for projects with unpredictable labor demands, such as intricate wallpaper patterns requiring meticulous alignment or older houses with uneven walls needing more prep work. Conversely, pricing by room dimensions, often on a per square foot or per roll basis, provides a straightforward approach for both parties, particularly in larger spaces or when using standard wallpaper. Additionally, the type of wallpaper can significantly influence pricing; for example, delicate materials like silk or grasscloth may command higher rates due to their need for specialized handling and expertise, whereas simpler vinyl wallpapers might be more cost-effective. Balancing these factors helps ensure a fair price reflecting the project’s complexity and scope.

Here are Wallpaper Installation Costs we've seen in New York in 2025:

• Powder Room: Installation Labor Cost: $500 - $1000

• Bedroom: Installation Labor Cost: $700 - $1,500

These costs are indicative of professional installation fees per room type, excluding the cost of supplies or wallpaper. Prices may vary based on specific room conditions and the installer’s rates.

Budgeting and Cost-Saving Tips

When planning a wallpaper project, understanding the costs involved is crucial to staying within your budget. Whether you're opting for a luxurious textured wallpaper or a simpler peel-and-stick option, the price can vary significantly. This guide will help you navigate through the complexities of wallpaper pricing and installation costs effectively. By understanding factors like square footage, room size, and the various materials available, you can make informed decisions and find cost-saving opportunities without compromising on style or quality.

Estimating Total Project Costs

To accurately estimate the total cost of your wallpaper project, it's essential to consider several variables. Begin by calculating the square footage of the space you intend to cover. This involves measuring the height and width of each wall. Once you have these measurements, you'll be able to determine how much wallpaper you need, typically sold by the roll or the yard. Remember to account for extra material needed for pattern matching and waste. Additionally, consider the labor cost if hiring professional wallpaper installers.

Installation prices can vary depending on the complexity of the job, the type of wallpaper, and your location. Requesting quotes from multiple installers or consulting the Wallcovering Installers Association can help you secure a fair rate. Use our Wallpaper Yardage Calculator to Estimate how much wallpaper you will need.

Choosing Budget-Friendly Materials

Selecting budget-friendly materials doesn't mean compromising on style. Various affordable options exist, such as vinyl wallpaper and peel-and-stick varieties, which offer ease of application and removal. Vinyl wallpaper, in particular, is durable and washable, making it an excellent choice for high-traffic areas or rooms prone to moisture. Grasscloth and specialty wallpapers may be more expensive due to their unique textures and materials, but they can add a luxurious feel if splurging on a smaller feature wall. For larger areas, opt for cost-effective designs or consider purchasing from bulk or sale sections to reduce the cost per square yard. By smartly mixing and matching materials, you can create a stylish look that suits your budgetary needs.

Choosing the Right Wallpaper for Your Space

Selecting the perfect wallpaper for your home involves more than just picking a pattern you like; it requires consideration of several factors to ensure you achieve the desired aesthetic and functionality within your budget. Wallpaper can dramatically transform a space, adding texture, color, and personality to your walls. But with so many options available, ranging from classic prints to modern textures, choosing the right one can be overwhelming. Factors such as the type of wallpaper (like peel-and-stick or vinyl), square footage of the area, and room-specific needs play critical roles in making the best choice for your space. By understanding these elements, you can make an informed decision that enhances your home’s decor while aligning with your financial plans.

Always order a sample first

Before committing to a particular wallpaper, ordering a sample is a crucial step in the selection process. A sample allows you to see the design and color in your space's lighting, which can significantly affect how the wallpaper appears. Colors can look different under various lighting conditions, and a sample provides a realistic preview to prevent potential mismatches and disappointments.

Moreover, a sample lets you feel the texture of the wallpaper. Whether you’re opting for a smooth or textured fabric, understanding how the wallpaper feels aids in making a choice that fits your preference. Additionally, samples can help in testing the wallpaper's quality, ensuring it meets your expectations in terms of durability and ease of installation. Order a Cape Lily Sample.

Aligning Aesthetics with Budget

Harmonizing the desired aesthetic of your wallpaper with your budget requires balancing style preferences with cost considerations. The type of wallpaper—such as grasscloth, non woven, or peel-and-stick—can have varying price points. For instance, non woven wallpaper is more breathable, making it a popular choice for areas prone to slight humidity like kitchens and bathrooms. Grasscloth, on the other hand, offers a luxurious look but generally comes at a higher cost due to its natural fibers and intricate manufacturing process.

To effectively align aesthetics with budget, consider the room's size and calculate the cost per square foot. This ensures that you focus not only on the roll's price but also on how much coverage it provides. Additionally, discuss with a professional installer to understand labor costs, which could influence your overall budget. Striking a balance between what looks good and what you can afford will lead to a cohesive interior decor that doesn’t break the bank.

Common Wallpaper Errors and How to Avoid

When venturing into wallpapering, several common mistakes can impact your project's success. One key error is ordering too late, especially for high-end or print-on-demand options that have lead times of 4-6 weeks. Additionally, avoid the amateur move of wallpapering a single wall; wrapping the entire room, including the ceiling, offers a more polished look.

Ordering insufficient wallpaper is another pitfall. This can lead to delays and potential mismatched colors from different dye lots, not to mention costly additional shipping fees. Professional installers manage precise measurements and account for pattern repeats, vital to avoiding this error.

Inaccurately comparing wallpaper costs is a common issue. Evaluate the total cost, including shipping and taxes, and be aware that pricing may vary, some wallpapers are sold by the roll or double roll, others by the yard or square foot.

Also, consider paint and trim colors alongside your wallpaper choice to ensure harmony. Lastly, while DIY installation might seem tempting, it’s a skilled trade. Mistakes can be costly, so consider hiring a professional to protect your investment.

Happy shopping!